So Good In Every Way photo theme #sgiew_NOURISH

To kickstart spring and in fact, belatedly, the new century, we are launching a new ‘So Good In Every Way’ #sgiew theme.

A reminder – (in case you are new to this) #sgiew is @incredibusy Ali Clifford’s photo challenge @SoGoodInEveryWay – it’s an acronym! S G I E W

Celebrating the “good” we find in life (and Instagram) when sometimes all we seem to see is bad news…

With over 40,000 participants, #sgiew projects have been running with the support of Gina @willowdaygram, and a guest judge who inspires us all with the theme (see #SGIEW_warmth, and #SGIEW_spring as examples)

For February (and a bit of self-love launching this on Valentine’s Day) we would like you to join in with the new hashtag #sgiew_NOURISH (and there is an EPIC prize for one lucky winner!)
This #sgiew_NOURISH theme for February is in honour of Polly @JollyAllotment our guest judge (pictured above, and previous #sgiew grid winner) – a very talented photographer, and healthy gut expert.

Polly is running a one day retreat on the 27th March 2020 “The Jolly Gutsy Gathering”. And this, my friends, is one of the epic prizes!

Do you want to hear the prizes before I tell you how to enter?



  1. Gutsy Gathering Feast ticket: tickets include three course feast and all talks and @JollyAllotment workshops. BUY early bird tickets HERE to the event March 27 2020 (worth £98)
  2. A signed copy of The Gut Feeling by Author, Nutritionist, Chef, Fermenter, Gluten-free Baker Naomi Devlin @naomiannedevlin (worth £22)
  3. Ki Kefir founder Sam is one of the workshop’s speakers and adding to this month’s prize, 100% organic, traditionally made KEFIR packed with billions of powerful probiotics, delivered to your door x4 750ml bottles of Ki Kefir (worth £45)
  4. A signed copy of CHARRED by @Bristol_Fire_School founder Genevieve Taylor
  5. Two pack set of bamboo straws from @theotherstraw (we have five sets of these straws can be posted internationally so do still join in with the #sgiew_NOURISH theme, for a chance to bag some bamboo straws)

Ts and Cs

1) Do follow Ali @incredibusy, Polly @jollyallotment, @sogoodineveryway and Sam on @ki.kefir

1) Add the #sgiew and #sgiew_NOURISH hashtags to your newest Instagram post that best illustrates the verb ‘nourish’ – whether that be something creative, a beautiful walk on the beach, a craft, your latest ‘make’, a floral treat to yourself, your favourite houseplant – or indeed – the gut-friendly food on your plate that nourishes you from the inside.

3) Tag a friend to spread the word, and share on stories for a bit of extra fun if you fancy it x

Let’s run this for a month shall we? So ends 14 March 2020 (day after my birthday! Ali x) Have fun, big love x #sgiew_NOURISH

Template letter for head teacher for global climate strike

School strike template-letter-to-school

Template letter to school concerning your child’s absence
created by Ali Clifford, @incredibusy for her 15 year old son.

Copy and paste into an email. (or tap here to open in Word)

GENERIC #FridaysForFuture Template letter to school concerning your child’s

Dear Head Teacher,

My child _____________ has asked me to write to inform you that they are joining the youth strike on Friday.

Inspired by Greta Thunberg – Youth Strikers are asking adults, businesses, teachers, parents, anyone…to join them on their strike to make this stand for climate justice.

I wonder if any of your colleagues would also be interested in joining the  #FridaysForFuture action in London {insert town/city}? 

Useful resources here and to find out more.

We are however aware of our privilege in being able to strike for the day and appreciate not everyone is able to do so, and my child _____________ will catch up with any work that they miss

Best regards

Further: Greta Thunberg and George Monbiot have made a short film on the
climate crisis that you may watch and share

Fashion Revolution – Who Made My Shoes?

Having problems with the prize draw form? Click here to open in a new page

Another year goes by and Fashion Revolution comes around again.

And still we are hearing horrendous news via the Clean Clothes Campaign, Slave to Fashion, and of course Fashion Revolution.

I’m hoping that if you are reading this, you know why Fashion Revolution was established back in 2013? Read more here

In brief 24 April 2019 marks the 6th anniversary of the Rana Plaza disaster. In 2013 the Rana Plaza eight storey building collapsed in the Savar Upazila of Dhaka, Bangladesh, killing 1,138 people.  More than 2,500 people were rescued alive, some suffering from terrible injuries.

My good friends at Po-Zu have released a limited edition sneaker to raise money for the Fashion Revolution Foundation Charity – £5 from the sale of every pair of these organic cotton trainers goes to the charity.

I took these sneakers along to a recent photoshoot, and art-directed a couple of really strong shots – if you’d like to purchase a pair of these sneakers click here

If you’d like to win a pair, complete the form below (on my instagram feed)!

And I can happily say that I am confident when I ask #WhoMadeMyClothes People Tree, Po-Zu and A Woodland Gathering?

Watch this video as Sven Segal, founder and CEO of Po-Zu takes us on a tour of Sri Lanka, to show us where their shoes are made – and find out more about Po-Zu sustainable shoes.

It’s not just your clothes you should be mindful of >>> shoes, jewellery, phones, all of these fast fashion consumables are made by SOMEbody – and it’s so important to be a conscious consumer and ask #WhoMadeMyClothes #WhoMadeMyShoes.

Photo credit: Sara Morris

Fairtrade Fortnight 2019

Highlights of 2019’s Fairtrade Fortnight.

I’ve split this post into three – {1} shoes, {2} chocolate and {3} coffee – probably my favourite three consumerist treats if I’m completely honest!


{1} SHOES – Fair Trade Rubber

On DAY ONE of Fairtrade Fortnight, I met with Po-Zu shoes, a client who produce shoes in Sri Lanka using organic cotton, and locally farmed fair trade rubber.

Fairly produced rubber has only a tiny market share. Since 2012, a little over 300 tonnes of dry rubber content have been traded according to the criteria of the Fair Rubber Association. As a result of this, more than 150.000 € of Fair Trade premiums could be passed on to their producer partners. Each plantation has a Joint Body which decides which Fair Trade projects are selected. Fair Trade projects so far have included the following:

  • The first private supplementary pension fund for rubber plantation workers in India.
  • The supply of clean drinking water for 64 families in a plantation in Sri Lanka.
  • The expansion of the processing capacity of the small farmer association in Sri Lanka, enabling more small farmers to join and participate.
  • The construction of a biogas unit to clean the water and supply gas for the smoke house (small farmers in Sri Lanka).
  • Provision of electricity for 21 families in a Sri Lankan plantation so that their children too are able to do their homework after dark.
  • Financial support for extraordinary medical expenses and weddings.

Watch a quick video here featuring‘s fair trade rubber sneakers:

{2} What’s on – Hot Chocolate at the pop-up cafe

I then jumped on the tube to Old Street and walked to Kingsland Street where the Fairtrade Foundation have set up a pop-up shop, and hot chocolate ‘salon’ – hidden away like a speakeasy, behind the shelves of sweet treats (noticeably hardly a Fairtrade logo amongst them) press a bell, and be transported into a low lit salon of loveliness – where hidden inside this unassuming East London newsagent, you are invited to enjoy a delicious hot chocolate to support Fairtrade’s ‘She Deserves’ campaign, Rosine’s Hot Chocolate Salon is named after a real cocoa farmer from Côte d’Ivoire – and aims to tell the true story behind our favourite chocolate bars and why cocoa farmers, like Rosine, deserve a fair living income.

Julia Nicoara, from the Fairtrade Foundation, said: “We’re excited to launch the immersive Rosine’s Hot Chocolate Salon, an experience that allows chocolate lovers to interact with the very people who make their favourite delight possible. This is not just any pop-up; visitors are engaged in the lives of the cocoa farmers behind a bar of chocolate and every time you buy a Fairtrade certified product you are making a real difference.”

Visit 66 Kingsland Road, Dalston, E2 8DP
until 3rd March 9am – 8pm link here

{3} Coffee Story about female Fairtrade farmer Luz Marina:

‘For me, Fairtrade is an opportunity to make dreams come true and improve living conditions for all the people involved in the production of coffee. Thanks to Fairtrade I was able to study and work for the wellbeing of my family and the small producers from my region.’

During Fairtrade Fortnight this year, the spotlight is on women 👩 It’s all about showcasing and celebrating the amazing female farmers who grow the food and drink that we consume.

This is Luz Marina Garcia Ruiz, who – with the support of Fairtrade – is helping improve the livelihood of 1,500 farmers in the Asprocafe Ingruma Cooperative in Colombia, more than 25% of whom are women 👩‍🌾

But for Luz Marina, Fairtrade isn’t just about growing coffee and earning enough to make ends meet. It’s about teaching others how to grow the beans, it’s about improving the living conditions of the communities around her; it’s about sowing the Fairtrade seed so that more and more farmers can receive a fair living income.

Percol Coffee is one of the Fairtrade coffee brands who buys their beans from the cooperative where Luz Marina works. The good news? They’ve recently made their range of Ground & Beans 100% Fairtrade certified, meaning they’re constantly continuing to support this cooperative and the next generation of coffee growers.

By looking out for that Fairtrade mark on the supermarket shelf, you too can support these wonderful women and together we can spread the message loud and clear that every woman, everybody, everywhere, deserves a living income.

Every woman deserves a secure income. Every woman deserves to have their destiny in their own hands.

She deserves an equal shot. She deserves a living income. She deserves Fairtrade.

@fairtradeuk @percolcoffee #Shedeserves #ShedeservesFairtrade #Fairtrade #Shedeserves #Fairforall #Fairtradefortnight #Fairtradefortnight2019 #farmers #femalefarmers #percol #percolcoffee #ethicalfarming #sustainablefarming #coffeegrowers 

Interested in getting involved yourself? Head over to Fairtrade to find out how you can join, be it organising an event or getting social on social media.

Films for January – my pick – Stan & Ollie, and Colette

Friday January the 11th sees the launch of two wonderful movies here in the UK – Stan & Ollie, and Colette. Both quite different films yet definitely worth a trip to the flicks for this weekend coming.

Let’s start with Stan & Ollie – the story of Laurel and Hardy that you just didn’t KNOW!

The leads, Steve Coogan (Stan), and John C Reilly (Olly), have really big boots to fill as Laurel and Hardy — the world’s greatest comedy team — However they do them proud, mastering the nuances of the character’s personalities and routines beautifully and the film built into a thoughtful and moving production.

The pair face an uncertain future during 1953, as their golden era of Hollywood films remain long behind them. Diminished by age, the duo set out to reconnect with their adoring fans by touring variety halls in Britain. The shows don’t become an instant hit, it takes time, Stan and Ollie can’t quite shake the past as long-buried tension and Hardy’s failing health start to threaten their precious partnership.

With excellent supporting roles from Rufus Jones playing Bernard Delfont, and Shirley Henderson and Nina Ariana as wives Lucille Hardy and Ida Laurel giving us “two double acts for the price of one” – it’s a gentle and delightful insight into the little-known final chapter in the lives of comedy legends Stan Laurel and Oliver Hardy, and their sweet and enduring friendship.


Colette, another wonderfully elegant ‘biopic’ for January – just beautiful. Keira Knightley delights as country loving COLETTE marrying a successful Parisian writer known commonly as “Willy” (Dominic West), Sidonie-Gabrielle Colette is transplanted from her childhood home in rural France to the intellectual and artistic splendor of Paris. Where the rakish Willy convinces Colette to ghostwrite for him.

Colette was a truly modern, complex woman: a libertine and bisexual, an avant-garde French novelist she also made her fortune from her wits and pushed back against the patriarchy. Brought to life by Kiera Knightley, in one of her best roles yet as Sidonie-Gabrielle Colette, who lived from 1873 to 1954 and became identified with such issues as creative copyright ownership and women’s emancipation.

The costumes add another dimension for me, I was intrigued and enchanted by every outfit. Costume designer Andrea Flesch brought together more than 50 period outfits – Many of the garments worn in the film were many decades old, and had to be painstakingly restored at the Museum of Applied Arts in Hungary. More than 100 original pieces were bought from around the world. The character Willy, for example, needed 38 costume changes. You can read more about this here.

Walkers Crisps Recycling Scheme

Walkers Crisp packets can be recycled

Delighted to see that Walkers Crisps have hatched a recycling scheme for their crisp packets (in fact, any brand) – why not set up a scheme at school to collect yours? (wash them out first) and take them to your local collection centre.

Find your local collection point – New Malden Fire Station is the closest public ‘drop-off’ point for us… here:

Once collected, the crisp packets are separated by plastic type, cleaned, and extruded into plastic pellets to make new recycled products. Click here to learn more about the recycling process.

More information here:

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