media kit 2017

MEDIA KIT – Incredibusy

Ali Clifford writes about ethical, eco and sustainable issues.

Creating, researching, art direction and taking photographs, and sharing ‘good’ brands and organisations with an ever growing following here on the blog, as well as on social media, all takes time, and an (enjoyable) effort.

This ‘media kit’ introduces packages for collaborations on a project basis featuring these like-minded brands here on the blog and Social Media.

Incredibusy’s audience are looking to create an ethical and sustainable wardrobe and lifestyle, and Incredibusy’s own photography will be used in sponsored (exclusive) blog posts and Instagram posts.

Ali Clifford also works with ethical and sustainable brands on a retainer basis, managing social media accounts and community relationships. Please drop Ali (me) a note via email hello@aliclifford.co.uk if you’d like to discuss these retained programmes.

Collaboration Terms: December 2017

I am happy to discuss all options for collaborations, such as Instagram takeovers and #sgiew (example) sponsorship, however, here are the basic packages:

1) Incredibusy BLOG FEATURE: 

{a}  Exclusive blog post {£450}  – Blog post features your brand alone, my photography, and a blog post which will be 300-500 words in length – your product must be supplied for photography.

Includes:
x 1 Photograph © Incredibusy own photography to use on blog post, and Social Media Posts shared and brand tagged, on all platforms:
x 1 Instagram main feed (add £300 for a second photograph and so on; £10/CPM insta)
x 2 Instagram stories
x 3 Twitter posts
x 2 Facebook
x 2 Google+
x 2 Pinterest {12 SoMe features total}

{b}  Author’s post {£250} – incorporate your product into a themed blog post (example, a round-up of products such as Father’s Day, Valentine’s, Mother’s Day etc) on incredibusy.com, theme will be created by incredibusy – you provide your own brand product photography and can review and approve this post.

Includes: Social Media Posts shared and brand tagged, on all platforms –
x 2 Twitter posts
x 2 Facebook
x 2 Google+
x 2 Pinterest

{c}  Sponsored post {£175} Brand provides own content on your product, or campaign, appropriate to the ethos of the incredibusy blog.
Brand provides your own graphics and photography sized to 1200px wide.

Includes: x 1 link to your website and brand’s social media links in footer of post.

ADD ONS: (open to brands who have participated in blog feature {a and b}).

2) VIDEO FEATURE for YouTube: {£price available on application}

3) GIVEAWAY: {£90}
Run a Giveaway Competition on the Incredibusy Instagram feed (this is available as an add-on to the above).

Prize must be valued at least £75 {gift voucher or product featured in the incredibusy blog post/instagram} Brand drop-ships the prize.

Incredibusy is a journal, a blog and a place where we can exist responsibly, and a member of the Ethical Writers coalition ~ here’s to a more conscious, sustainable community presence.  Product or Services to be reviewed or presented should be appropriate to the ethos of the blog, and the readership of incredibusy. Product for photography will not be returned. Please note that I am based in London, UK and any customs charges are to be met by the brand, and will be added to the invoice for the project.

Current Analytics and Social Media for Incredibusy.com

Instagram: 30k
Twitter: 13.5k
Facebook: 1.6k
Pinterest: 1.9k
YouTube: 700
Google+: 3.5k

Ali Clifford also works with ethical and sustainable brands on a retainer basis, managing social media accounts and community relationships. Please drop Ali a note via email hello@aliclifford.co.uk if you’d like to discuss these retained programmes and any of the above.

TESTIMONIALS

“Ali had been very creative and focused in delivering on our marketing and social media targets.
She had engaged new audiences with strong copywriting and creative direction, and really engaged influencers to amplify our message.” 
Safia Minney, MBE FRSA
Managing Director Po-Zu, Founder & Non-Exec Director of People Tree, Int. Speaker & Author of Slave to Fashion.

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“Ali has such a vibrant and engaging way with her audience, so it was a pleasure to work on the gift guide with her. Given the increasing appetite for brands that care, the Incredibusy platform is wonderful for highlighting this. I look forward to further collaborations.”
Izy Dixon, Positive Luxury

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“It could be incredibly challenging to find a freelance social media consultant to truly understand your brand inside-out, and communicate your message as if they were you.

Ali was somehow a natural fit for us from day one, beyond sharing our values, she knows how to listen, quick to respond, and flexible to adapt to our various requirements, and even superseding my expectations by going the extra mile when needed.

Above all I found Ali genuine, trustworthy and a pleasure to work with, and would highly recommend her to anyone. “

Sven Segal
Founder & CEO of Po-Zu

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“We asked Ali @Incredibusy to take-over the Stoats Instagram feed after discovering her creative and colourful account which communicates well to an audience we hoped to reach.

During the takeover, Ali shared well-crafted content in her signature style and interacted with our followers in addition to sharing a teaser post on her feed and Instagram Story.

Ali was a pleasure to work with and in terms of results, the work is the most engaged-with-content on our channel to date with 188% more likes and 875% more comments than our average posts. Ali’s engagement helped drive a 9% follower growth during the one week takeover period. Needless to say, we were delighted with the success of the project.”
Tony Fullerton, Stoats

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